New customers are 5X more likely to become long-term customers if you reach them first.
What is Hometown MI?
We are a group of local businesses who are welcoming new customers, and creating loyal ones. We offer top notch products and services, while expanding our customer base.
How?
We work together to send out high-value gift certificate books to new customers in our area! These books are given to new movers and customers to introduce them to businesses in their new hometown.
Our online presence enhances the hometown feel, welcoming everyone to visit. Website includes local events, stories from our businesses, and even a Weekly Spotlight! These will also be advertised on our Facebook page and blog posts.
See a sample of our books here:
https://issuu.com/hometownmi.com/docs/hometownmiissubookletsample
Hometown MI Brochure:https://www.canva.com/design/DAGFZaNTyBE/PNkKlpPVWzsROqJDgo0Fsw/view?utm_content=DAGFZaNTyBE&utm_campaign=designshare&utm_medium=link&utm_source=editor
Pricing and Info Brochure:https://www.canva.com/design/DAGSoxB-rq8/g6I0LNjC-wAbVe2Tv1ArKQ/view?utm_content=DAGSoxB-rq8&utm_campaign=designshare&utm_medium=link&utm_source=editor
Questions Asked by New Movers
“Where can I find…”
…a good restaurant? …a reputable remodeler? …the best salon? …landscaping design …fun entertainment? …a trustworthy mechanic? …unique and friendly stores? …reliable HVAC repair? …floral and gift shops? …veterinary services?
Just the Facts:
- They are 5 times more likely to become long-term customers if you reach them first.
- 40% of consumers try new businesses after receiving a direct mail piece. (Marketingprofs)
- 80% of new movers redeem coupons from merchants before, during, and after the move.
- Roughly 40 million people move year, meaning the average business needs to replace about 20% of its customer base each year. (U.S. Census Bureau)
- 95% of those surveyed said they would visit a local business that welcomed them to their new home.
If your local business:
*is friendly and welcoming
*offers top quality products and services
*gives back to our community
*is recommended by locals
*will have a special high-value offer for our customers
*encourages repeat business
*recommends our other businesses